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Digital Marketing

Grow your business with us.

Services

Digital Marketing

Grow your business with us.

Digital Marketing
01
Services
Social Media Marketing

Social Media Marketing is a vital component of Digital Marketing, encompassing actions taken on social networks such as Facebook, Twitter, YouTube, etc., with the aim of promoting a brand or business.

Social networks have become ingrained in the daily lives of consumers, reshaping the way businesses interact with their audience.

In the marketing realm, social networks facilitate quick and effortless communication between consumers, enabling them to engage with hundreds or even thousands of others. Meanwhile, businesses monitor these discussions and online reviews to understand user perceptions of their brand and products. This allows them to enhance product and service quality, adapt to consumer preferences, and stay attuned to discussions about their brand in comparison to competitors.

Let's explore the benefits that effective Social Media Marketing can offer a business.

Social Media Marketing is the easiest and quickest way to instantly introduce the product or service of any business. By creating friendly and attention-grabbing profiles, you can enhance your company's brand awareness.

The more social media platforms a business manages and the more targeted posts it shares, the greater the chances of successful social media engagement. Consequently, the business can achieve its goals and gain recognition on a broader scale. A significant success for the business is to encourage followers to provide positive comments on the profiles and share them with others.

By precisely understanding who your followers are on social media, you can gather information about their characteristics and preferences. This enables you to avoid misguided actions and ensures a clear understanding of what your followers are seeking in order to become customers.

Cooperation with a future

Creation and editing of your professional / corporate profiles in the most popular social networks (Facebook, Twitter, Instagram, Google+, Youtube, etc.)

Designing graphics and filling in all the necessary information to properly promote your business in social networks.

Publishing articles, photos and other updates on your business profiles. Management of the posts and their analysis to achieve the best possible interaction.

Analysis of traffic and interaction on your business pages and monthly update report.

Digital Marketing
02
Services
Advertising Campaigns

Advertise effectively.

Facebook Ads are designed to help advertisers display ads to users based on their interests.

The cost of Facebook Ads is flexible and up to you. You can choose either a daily or one-time budget.

You will be charged solely for impressions or clicks, and the amount you pay will never exceed your budget.

Ads can be targeted by location, gender, age, demographics, and interests of your target audience.

Expand your reach.

With over 1.2 billion people using Facebook every day, you can tap into a vast audience. Supported advertising formats include:

  • Video
  • Photo
  • Carousel of Photos
  • Presentation of consecutive images
  • Canvas (mobile only)

60% of Instagram users say they stay updated on products and services through Instagram. Supported advertising formats on Instagram include:

  • Video
  • Photo
  • Carousel of Photos
  • Stories

Detailed Targeting

Location

Whether they are near you or halfway around the world, you can attract people in the cities, communities, and countries where you want to do business.

Demographics

Select your audience based on age, gender, education, marital status, job title, and more.

Interests

Select the interests and hobbies of the individuals you want your ad to attract, ranging from organic food enthusiasts to action movie lovers.

Behavior

Choose individuals based on their past purchasing behavior, device usage, and other activities. For instance, if you own a shoe store, you can target people who have recently purchased shoes.

Services
Google AdWords Advertising Campaigns

With Google AdWords, we can assist you in attracting new visitors to your website, increasing online sales and phone calls, or enhancing customer loyalty.

The Benefits of Google AdWords

Over 1,000,000 companies rely on Google AdWords.

Attract more customers

Google AdWords can help you attract new customers to your website, increase online sales and phone calls, or boost customer loyalty to your products and services.

Reach them at the right time

Advertising in AdWords provides a unique advantage. Your business is displayed to Google users at the exact moment they are searching for the products or services you offer.

Advertise Locally or Globally

Target your ads to customers in specific countries, regions, and cities, or within a defined distance of your business or store.

Start with Any Budget

You decide how much to invest. Begin with a daily budget you can afford and adjust it according to your results. Many businesses find success starting with a daily budget of at least €10 to €20.

No Visit, No Charge

You only pay when someone clicks on your ad, whether to visit your website or call you. In other words, you only incur charges when your ad has an impact.

Measurability, Insight, and Flexibility

Google AdWords tracks how many people notice your ads and what percentage click on them to visit your website or call you. Thanks to tracking tools, you can observe the actual sales on your website resulting directly from your ads.

Why Choose GlobalMinds?

GlobalMinds is Google AdWords Certified, signifying our proficiency in setting up targeted Google AdWords advertising campaigns in accordance with Google's rules, ensuring results for your company.

Digital Marketing
04
Services
Search Engine Optimization (SEO)

Statistics indicate that the initial consumer research about a product or service often takes place on online search engines.

Search Engine Optimization (SEO) can be defined as a comprehensive strategy and set of techniques aimed at ensuring that a website is fully accessible to search engines, thereby enhancing its commercial potential.

The ultimate goal of successful SEO is to secure high rankings in the search results of various search engines such as Google, Bing, Yahoo, and others. Given that internet users seldom venture beyond the third page of search results when seeking a service or product, achieving top positions ensures a significant influx of visitors or potential customers.

Effective SEO requires more than a magic wand; it demands diligent effort, a professional approach to website construction, a thorough marketing study to select the right keywords, and the creation and publication of only authentic and high-quality content.

SEO encompasses any action that enhances our website and aligns it as closely as possible with the standards set by search engines, particularly Google. It's crucial to note that changes in algorithms used to determine search results and optimization are ongoing processes.

Therefore, SEO, beyond a very well-built website, either in code or content, is about solid, consistent work.

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